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Marketers, Communicators urged to shape national brand
The Deputy Spokesperson — Office of the President, Shamima Muslim, has called on Marketing and communication space to strengthen the country’s national identity. In an address on behalf of the President, John Dramani Mahama, at the 14th edition of the Marketing World Awards, in Accra, she underscored the power of storytelling, authenticity and stakeholders communication […]
The post Marketers, Communicators urged to shape national brand appeared first on The Business & Financial Times.
Source: thebftonline.com
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